Written by Matthew Kayser
In high jewellery, there are pieces that shine, and then there are those that speak. Pobeda, the latest creation from Parisian maison Jatual, does both. At its center is one of the rarest gems on Earth—a 23.4-carat Fancy Vivid Red diamond. But this necklace goes far beyond rarity. It is a deliberate act of remembrance, an object designed to hold meaning, history, and hope.
The heart of the necklace, a flawless square-cut diamond officially named Red Square, is a visual and emotional anchor. Red diamonds of this size and intensity are virtually unheard of. Its geometric precision is surrounded by a carefully orchestrated composition: 52.86 carats of trillion-cut diamonds and 80.95 carats of princess cuts, all certified D–F in color and VVS in clarity. Seventy natural rubies are woven throughout, adding warmth and symbolic fire to the icy structure. A 12.32-carat pentagon-cut diamond, flanked by two smaller penta-cuts, breaks symmetry intentionally. That asymmetry creates tension—an artistic choice that brings movement, imbalance, and narrative depth.
But Pobeda isn’t about diamonds alone. It was created to mark 80 years since the end of World War II. Designed in collaboration with Israeli partners, the piece serves as a tribute to the memory of the millions lost— human lives from nations around the world—and to the strength of those who survived and rebuilt. The name Pobeda, Russian for “Victory,” is not about conquest. It’s about survival. It's about continuing forward. The necklace doesn't dwell on grief. It honors endurance.
Designer Aurélien Bir, Jatual’s Creative Director, who was working with reknowned maisons including Cartier and Van Cleef & Arpels, led the piece from concept to final polish. Bir together with Kushnir Roman, Jatual's head gemmologist bring architectural discipline and emotional clarity to his work. “They’re not just accessories,” Kushnir says of the Pobeda collection. “They stand alone, but together they speak of remembrance, heroism, and light.”
The necklace’s presentation box reinforces that vision. It is handcrafted in Italy using traditional woodwork techniques reserved for Stradivarius violins. Finished with a centuries-old varnish method, the case is lined in Alcantara and weighs over 10 kilograms. It’s not just packaging. It’s a ceremonial container—part of the experience, part of the message.
The value of Pobeda is priceless. Every element, from the smallest ruby to the final polish of the wood, contributes to a unified whole. It’s more than adornment—it’s an artifact.
Pobeda is not a standalone creation. It’s the lead in a trilogy. A matching ring and bracelet will complete the collection. The ring features a 12-carat red diamond and continues the bold architectural language of the necklace. Full images haven’t been released yet, but sketches suggest strong continuity—sharp edges, purposeful asymmetry, and the same underlying message of power and memory.
Jatual, based in Place Vendôme, is a name that blends heritage with forward vision. Known for working exclusively with Eco Diamonds—ethically sourced and sustainably refined—the brand doesn’t chase volume or fashion. It chooses rarity, meaning, and longevity. Every piece is designed to carry weight, emotionally and historically.
As Bir puts it, “At Jatual, we don’t chase relevance. We build meaning.”
Pobeda is a statement—not of extravagance, but of remembrance. It doesn’t whisper. It doesn’t follow. It stands alone. A red diamond unlike any other, set into a creation that demands to be understood, not just admired.
